Blue Apron vs HelloFresh 2023

HelloFresh offers 6 well-defined plans: Meat & Veggie, Veggie, Family Friendly, Calorie Smart, Quick and Easy, and Pescatarian. The Calorie Smart plan includes meals that are suitable for weight loss. The Quick and Easy plan includes meals that can be finished off in less than 30 minutes, and the Pescatarian menu includes fish as the main source of protein. Each plan is available for 2 or 4 people and you can choose between 2,3,4, or 5 recipes per week. The price per serving for 2 people and 2 meals per week is standard – $12.49. For 4 people and 2 meals per week, it drops to $9.99. If you order 3 or 4 recipes for 4 people, you only pay $7.49 per serving or $8.99 if you order for 2. 

Blue Apron provides 4 plans: Signature, Signature for 4, Vegetarian for 2, and Wellness. The types of diet they target are not as well defined as in the Hello Fresh menu. However, it’s easy to pick your plan if you’re a vegetarian. The Signature and Wellness plans include well-balanced meals, with carefully portioned ingredients, and detailed instructions, plus nutritional information. The standard price per serving is $8.99 if you order 4 or 3 meals per week. You will pay $9.99 if you order for 2 persons, and $7.49 if you order from the family-oriented menu – Signature for 4. 

In this HelloFresh vs Blue Apron price comparison, Blue Apron comes on top as it is slightly more affordable.

HelloFresh uses in-season, farm-sourced products. They work with food suppliers that adhere to USDA Inspection Guidelines. According to their website, they even take on-site visits to their meat vendors to make sure the products are safe and hormone-free. However, on their website, you can also read that the majority of the ingredients they use are not organic. HelloFresh offers a variety of meals for omnivores, vegetarians, and pescatarians. While there are also dairy-free, gluten-free, or nut-free options, and meals that support different special diets such as Paleo, there are no tags to signal them. It’s up to clients to read the detailed meal descriptions and realize if the meals are suitable for them. HelloFresh meals can be prepared in 20-40 minutes. The recipes are pretty simple and contain easy and straightforward steps. 

Blue Apron is similar from this point of view. While it’s easy to choose veggie meals from the vegetarian plan, the rest of the plans include a mix of different recipes that cater to different dietary needs. What’s important to remember, if you want to lose weight, is that many of their meals are approved by Weight Watchers (WW) and have low fat and low carb content. Most meals are not difficult to prepare and require around 30 – 40 minutes. The company uses farm-sourced meat, fresh products, and some organic ingredients. 

Compared to HelloFresh, Blue Apron’s meals, although equally tasty, seem a little bit more complicated and take more time to prepare.

HelloFresh allows you to easily manage your deliveries from your account (you need one if you want to be able to place an order). You can skip or cancel meals at any time, provided you respect the necessary cutoff, which is less than a week. The company adheres to sustainability principles even in terms of packaging. Most of the packaging is approved for curbside recycling. There is even a dedicated recycling section on the company’s website. 

Blue Apron is also a subscription-based service. You need to create an account to be able to purchase their meals, but you can cancel your subscription at any time. Blue Apron also uses mainly recyclable materials for packaging, however, compared to HelloFresh, their meal kits seem to contain more plastic.

It’s hard to say which company performs better in this HelloFresh vs Blue Apron order and packaging comparison. We’ll choose HelloFresh because it seems to focus more on sustainability in its packaging choices.

HelloFresh offers great customer support services according to most reviews and our own experience. You can reach out via phone or web/app chat. Once you access the chat, you will encounter a chatbot called Brie. If the bot doesn’t answer your questions, you can talk to a real agent. The service is available seven days a week. Shipping costs $9.99.

The company delivers nationwide, except for Hawaii and Alaska. When you place an order, you can choose the delivery date from a list of options available in your area. There is also a comprehensive FAQ section where you can learn more about the delivery process.

Blue Apron offers prompt, friendly, and reliable customer support via email or phone. The company delivers to the contiguous United States. They also offer customers the possibility to choose the delivery day. The shipping fee is $9.99. 

Both companies offer similar support and shipping services. It’s a tie once again.

Some of the tasty HelloFresh recipes our foodies tried include Sun-Dried Tomato Spaghetti and Ginger Beef Stir-Fry. The meals were yummy and easy to prepare. HelloFresh is a good choice for anyone who’s mostly on the go and can’t afford to invest more than an hour in cooking and eating a healthy meal. Each recipe comes with detailed instructions, a list of ingredients, utensils, nutrition values, and a rating. Some meals require as little as 20 minutes for preparation. 

BlueApron meals are also accompanied by detailed instructions, a list of all the ingredients they contain, and in-depth nutritional information. The meals are not hard to prepare, however, some of them require more time and skill compared to the HelloFresh recipes.